Leaders Lane offers brand voice development for personal brands. It helps emerging and established leaders find their voice and leave a legacy.

Since you’re here…

I know you care about being the best leader you can be.
Whether that’s in business, for your team, community or your family.

And, I believe everything is interconnected.
When we’re connected to who we are and know what we stand for, that’s when we have the power to lead.

Leaders Lane exists to connect you more deeply to your voice and vision.

I work with high-level executives, entrepreneurs and professionals who usually have a vision. 

But, when it’s time to articulate their personal brand voice, they’re swiftly seduced by the flashing cursor. 

In comes frustration, lost time or ideas that live trapped in their mind.

Whether you’re starting out, are an established professional ready to share your wisdom or a veteran leader who wants to evolve how you show up online (and in life)–I can help. Work with me.

What qualifies me?
Here’s my highlight reel.

  • At 20, before social media existed, I launched Mink Mag - 1 of 10 digital magazines in the world. I ran it successfully in two Australian states with a team. The theme was supporting and showcasing emerging professionals in creative industries.

  • Anthill Business Magazine nominated me a Top 30 under 30 Entrepreneur in 2008 for Mink mag.

  • By 22, I moved to NYC, closed the magazine but launched the very successful Career Confessions blog originally born within Mink. It featured interviews with celebrities, entrepreneurs and executives on how they go to where they are in their careers. Guests included: Simon Sinek, Gabrielle Bernstein, Dr John Demartini, Ruslan Kogan, Loral Langemeier, Akira Isogawa, Cathy Freeman, Nancy Duarte, Andrew Morello and more.

  • Returning to Australia 2 years later, I worked in marketing until I was headhunted to be the Editor for Aspire, an entrepreneurial digital mag and tasked with rebranding it. Within 4-months of rebranding, I took it from digital to print mag—without print experience.

  • A year later, at 25, I was appointed Managing Editor for:  ‘My Business magazine’, and ran the two until the company sold.

  • In 2014, I started my copywriting business and have been running this ever since. I’ve worked with global and national brands on brand messaging including: L’Oreal, Breville, VISA, QBE, HP, Mitsubishi, Lenovo, Nads and Nads for Men, Kerrygold, Infamous Swim, Jurlique, Flight Safety Australia and hundreds of small to medium businesses.

  • From 2015 to 2019, I hosted The Monica Kade Podcast with 68.4K global listeners. I interviewed Lewis Howes, Chase Jarvis, Kate Northrup, The Oprah Winfrey Leadership Academy for Girls, Guy Kawasaki, Lisa Messenger, Bethany Hamilton, Luke Hines, Scott Gooding, Sheri Salata & others.

  • And now, I’ve created Leaders Lane, an extension of my copywriting business, which focuses on brand voice for personal brands on LinkedIn.

Having worked with the most esteemed leaders, CEOs and business owners–I’ve found my gift is helping others articulate who they are into their brand messaging with the bigger picture in mind.

Ready to enter the Leaders Lane?